Manager, Account Strategy

Aquent is thrilled to partner with a leading global e-commerce and retail innovator that is revolutionizing how brands engage with millions of customers. This organization stands at the forefront of digital advertising, empowering businesses to achieve their marketing objectives through cutting-edge solutions. Join a team where your strategic thinking and impactful execution will directly contribute to revenue generation and client satisfaction, making a tangible difference in a fast-paced, dynamic environment. You will play a crucial role in shaping the future of digital commerce, driving innovative strategies that directly influence how top brands connect with their audience and achieve measurable success.

About the Opportunity

Step into a pivotal role where you will be instrumental in shaping the success of advertising campaigns for top brands. As a key strategic partner, you will drive end-to-end omnichannel advertising solutions, translating brand marketing goals into measurable results. Your expertise will directly influence client growth and contribute to the evolution of an advanced advertising platform, making a significant difference in how businesses reach their audience. You will join a high-performing team, collaborating directly with sales professionals to support a designated portfolio of client accounts. This is an exciting opportunity to blend strategic vision with tactical execution, leveraging your strategic and analytical prowess to directly influence client success and the ongoing development of cutting-edge advertising solutions. Be the architect of success, transforming client aspirations into tangible achievements and advancing the landscape of digital advertising.

What You'll Do

• Manage and grow a portfolio of client accounts, serving as the primary point of contact and trusted consultative advisor.
• Build, launch, and optimize campaigns across relevant platforms, including paid search, social, programmatic display, video, CTV, digital OOH, and in-store tactics. This includes overseeing audience targeting, budget allocation, bid strategies, and technical troubleshooting.
• Monitor campaign performance daily, make data-driven adjustments to improve key performance indicators (KPIs), and deliver regular performance reports that translate complex metrics into strategic client insights.
• Oversee account budgets, pacing, and forecasting to ensure efficient spend, align with client goals, and present strategic upsell recommendations to drive incremental revenue.
• Partner with internal teams and external agencies to align on media strategy, asset trafficking, quality assurance processes, and execution service level agreements (SLAs).
• Lead client calls, meetings, presentations, and strategic planning sessions, demonstrating strong executive presence and expertise in media tactics.

What You'll Bring

• Bachelor's Degree in Business, Marketing, Communication, or a related field.
• 3+ years of hands-on experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.
• Deep understanding of digital media metrics such as CPM, ROAS, CPC, and CTR, along with media math for optimization.
• Proven client-facing experience, including proactive risk identification, solution development, and presentation skills.
• Capability to thrive under pressure, navigate ambiguous situations, and manage complex, multi-variable priorities.
• Proficiency with Microsoft Excel, PowerPoint, Word, and Outlook. Familiarity with Salesforce, JIRA, Tableau, SQL, and Power BI.
• Exceptional organization and attention to detail, strong communication and collaboration skills, and a strategic and analytical mindset to interpret data and provide actionable recommendations.

Nice-to-Haves

• Master's Degree in Business, Marketing, Communication, or a related field.
• Extensive experience in programmatic advertising, including DSPs, DMPs, and ad exchanges.
• A proven track record of influencing advertiser investments through strategic media recommendations.