Content Manager / Email Campaign Manager

Partnering with Aquent, we are seeking an experienced professional to join a leading financial services organization's specialized marketing team. This is an extraordinary opportunity to be at the forefront of client engagement, directly influencing how individuals interact with vital financial services. You will leverage cutting-edge marketing technology to deliver personalized and impactful communications, driving both client acquisition and long-term engagement.

Join a dynamic team that is transforming client experiences through data-driven communications! This hands-on technical role offers you the chance to make a significant impact, developing and supporting personalized, multi-touch communication journeys that connect with clients on a deeper level. Bring your strong expertise to life, building dynamic campaigns and reusable components that ensure efficiency and consistency across all communications within a fast-paced, regulated environment. Your contributions will be instrumental in shaping client interactions and driving the success of critical marketing initiatives.

What You'll Do

• Develop and support sophisticated email campaigns and client communication journeys using Salesforce Marketing Cloud.
• Leverage AMPscript, HTML, and CSS to craft highly personalized, responsive communications that truly resonate with clients.
• Build robust landing pages and create reusable components within Salesforce Marketing Cloud, significantly enhancing efficiency and scalability across campaigns.
• Translate complex business and personalization requirements into effective, scalable technical solutions that deliver measurable results.
• Manage multiple high-priority projects simultaneously, expertly adapting to changing priorities and consistently meeting aggressive deadlines in a dynamic environment.
• Collaborate closely with marketing, business, technology, and compliance partners to ensure seamless campaign execution and adherence to all standards.
• Maintain clear and comprehensive documentation throughout the entire campaign-production process, ensuring transparency and knowledge sharing.
• Adhere to and proactively advocate for best practices in platform usage, coding standards, quality assurance, and email-compliance regulations.
• Contribute to shared knowledge bases using tools such as OneDrive, OneNote, Confluence, or Loop, fostering a collaborative team environment and continuous learning.
• Proactively identify opportunities to improve campaign scalability, streamline processes, and reduce operational risk, driving continuous improvement.

What You Bring

Must-Have Qualifications:

• 3+ years of hands-on experience with Salesforce Marketing Cloud.
• 3+ years of proven AMPscript programming experience.
• 3+ years of experience with HTML and CSS.
• Demonstrated experience developing landing pages and reusable components in Salesforce Marketing Cloud.
• Strong attention to detail and the ability to effectively manage several campaigns simultaneously.
• Excellent written, verbal, and interpersonal communication skills, enabling effective collaboration across diverse teams.
• Ability to navigate ambiguity, adapt to shifting priorities, and meet tight deadlines with composure and efficiency.
• A solid understanding of email-development standards and applicable legal or compliance requirements.
• Proven ability to collaborate effectively with both technical and nontechnical partners, fostering strong working relationships.

Nice-to-Have Qualifications:

• Current or previous experience within the financial-services industry.
• Working knowledge of Workfront.
• Experience with Visual Studio Code and difference-checking tools.
• Familiarity with Agile delivery practices.
• Experience maintaining shared documentation in platforms such as OneDrive, OneNote, Confluence, or Loop.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands. Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.