Marketing and Communications Manager, UCIAA

Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nation's top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. It's located in one of the world's safest and most economically vibrant communities and is Orange County's second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide.

To learn more about UC Irvine, visit www.uci.edu.

In 1965, the University of California, Irvine was founded with a mission to catalyze the community and enhance lives through rigorous academics, cutting-edge research, and dedicated public service. A top public university, UCI has become internationally recognized for improving lives through research and discovery, fostering excellence in scholarship and teaching, and engaging and enriching the community. Today, UCI continues to inspire change and pioneer new ideas with the support of its generous partners, alumni and friends.

Through the combined efforts of the University Advancement & Alumni relations team, the University is able to share its amazing achievements, build lasting relationships and generate support for important campus programs and initiatives. University Advancement seeks to strengthen contributions in research, education, and service; accelerate the university's place among globally preeminent research universities; and bring together passions, skills, and creativity to further improve people's lives.

Under the general direction of the Senior Director, Marketing and Events, UCIAA, the Marketing and Communications Manager is responsible for leading the day-to-day operations of alumni marketing and communications activities. In addition to supporting the UCI Alumni Association, the incumbent also works with the Senior Director, Advancement Communications, to ensure that the communications strategy for the Alumni Relations department is in line with the strategy for University Advancement. Coordinates and markets all outreach activities for Alumni Relations and UCI Alumni Association (UCIAA). This position involves all aspects of marketing, including planning, advertising, promotion, public relations, program and product development, distribution, and research to meet the department's goals and objectives. Manages all communications activities by either overseeing or directly providing writing, publication and graphic design, photography, video conceptualization and production, social media development and deployment, and other media. Assists in developing budgets and goals, and achieving goals within budgetary parameters. Effectively supervises the Digital Communications Coordinator. Creates an atmosphere that encourages creativity and innovation in marketing.

Required:

• Knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and most appropriate and effective applications.
• Knowledge and understanding of technical applications to effectively direct technical staff, or personally perform technical work, including design concepts, various media, and applications.
• Solid skills to create, develop, and implement comprehensive long and short term strategic communications plans.
• Knowledge and skills to advise and consult with management to ensure delivery of the desired message to the target and / or broad general audiences.
• Solid written, verbal, interpersonal communications, active listening and political acumen skills.
• Outstanding writing and editing skills. Must possess a proficiency in communicating effectively with diverse audiences. Writing must be clear and concise with correct spelling and grammar.
• Advanced knowledge of digital design techniques. Adobe Suite experience desired.
• Demonstrated skill in project management at a senior level.
• Knowledge of social media platforms and community management principles for Instagram, Facebook, TikTok, X, LinkedIn, Flickr, YouTube and other emerging social media channels.
• Demonstrated time management, organizational and planning skills. Demonstrated project management skills to manage multiple and complex projects. Demonstrated ability to work independently.
• Bachelor's degree in related area and / or equivalent experience / training
• At least four years of related experience, preferably in higher education. * At least four years of related experience, preferably in higher education.

Preferred:

• Knowledge of the organization, its achievements, mission, vision, goals, policies, practices, infrastructure, and a strong knowledge of current affairs, and issues in higher education, philanthropy and / or healthcare.
• Knowledge of location protocols and channels for communication internally and externally.
• Familiarity with the operations of a university alumni relations function
• Familiarity with principles of sales, marketing and publicity.

Total Rewards

In addition to the salary range listed below, we offer a wealth of benefits to make working at UCI even more rewarding. These benefits may include medical insurance, sick and vacation time, retirement savings plans, and access to a number of discounts and perks. Please utilize the links listed here to learn more about our compensation practices and benefits.

The expected pay range for this recruitment is $80,000- $90,000 (Annual).

Conditions of Employment:

The University of California, Irvine (UCI) seeks to provide a safe and healthy environment for the entire UCI community. As part of this commitment, all applicants who accept an offer of employment must comply with the following conditions of employment:

• Background Check and Live Scan
• Employment Misconduct*
• Legal Right to work in the United States
• Vaccination Policies
• Smoking and Tobacco Policy
• Drug Free Environment

*Misconduct Disclosure Requirement: As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer.

The following additional conditions may apply, some of which are dependent upon business unit or job specific requirements.

• California Child Abuse and Neglect Reporting Act
• E-Verify
• Pre-Placement Health Evaluation

Details of each policy may be reviewed by visiting the following page - https://hr.uci.edu/new-hire/conditions-of-employment.php

Closing Statement:

The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories covered by the UC Anti-Discrimination Policy.

We are committed to attracting and retaining a diverse workforce along with honoring unique experiences, perspectives, and identities. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable, and welcoming.

UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500 or eec@uci.edu.