New

Marketing Analyst Intern

Southwire Company, LLC
401(k)
United States, Georgia, Atlanta
Sep 18, 2025
A leader in technology and innovation, Southwire Company, LLC is one of North America's largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools andjobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. The purpose of Southwire's College Programs is to provide valuable experience to students pursuing a bachelor's degree or higher. Our goal is to give students meaningful work that builds on what they are learning in the classroom. Our programs are project based. Students will receive a project at the beginning of the summer and present it in our project expo at the end of the summer. Ourmore thanseven decades of progressive growth can be attributed to our determination to developinnovative systems and solutions, exercising environmental stewardshipand enhancing the well-being ofthe communitiesin which we work and live.How will you power what'spossible? Location:Atlanta Battery Shift: May 18th-Aug 7th Pay Rate: $20.00- $23.00 Job Description Job Summary/Objective: The purpose of Southwire's College Programs is to help early career professionals bring together formal learning and productive work to improve their ability to transition from school to work. Southwire provides interns and co-ops with "real world" applications of their academic studies, helpful feedback and coaching, and consideration for employment after graduation. Each student will have a variety of responsibilities and assigned projects that relate to their field of study and be responsible for developing a timeline, progress updates, and final delivery in a senior leadership expo. Note: All new interns and co-ops must begin in the summer rotation. Ready to explore new horizons in your own development as a Southwire Intern or Co-op and help us power what's possible? Key Responsibilities * Your intern assignment is generally 10-12 weeks, and co-op assignment is generally 16-18 weeks and will include an assigned project and opportunities to present your work. * You will also collaborate on other exciting projects and work with talented peers and inspirational leaders, many of whom began as interns and co-ops themselves. * You will be provided a robust developmental experience through an immersive onboarding and offboarding experience, assigned a mentor, networking opportunities, organized events, activities, and community service /volunteer initiatives. * You will have the opportunity to impact the future of the organization, all the while being exposed to a world-class program community. * Finally, our rising senior interns and co-ops are considered for full-time employment opportunities. Long Description This role will be part of the Commercial Marketing Team developing specific Utility based market intelligence supporting the sale organization as well the Business Development team. Description of Responsibilities Research and identify market trends with Utilities and Strategic Verticals. Assist in conducting cost-benefit analyses of potential capacity and growth projects to present to the Marketing Director and recommendation to executive management. inability initiatives Analyze IRP (integrated resource plans) for utilities to determine PAM/TAM/SAM (Product/Total/Serviceable Available Market) Analyze Competitors quarterly earnings for investments and capacity expansions Support the AI based Market Intelligence tool rollout and training. This will include data validation and confirmation through market research Document the process for creating PAM/TAM/SAM by establishing overall approach, sources, timing and deliverables format. Short Description Qualifications and Experience Requirements Minimum 2.5 GPA Must be currently enrolled in an accredited college/university pursuing a degree in marketing or computer science Must have reliable transportation to and from work Up-to-date awareness of sustainability issues, best practices, and trends Proven working experience in a team environment Experience in systems thinking and process management Strong organization, planning and analytical skills Able to communicate effectively, both orally and in writing Benefits We Offer: 401k with Matching & Pension Plan (Eligible for Pension after 1,000 Hours Worked) Flexible Work Schedules Southwire is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.