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Global Digital Visual Merchandising Project Manager

New Balance Athletics, Inc.
medical insurance, life insurance, vision insurance, parental leave, short term disability, tuition reimbursement, 401(k)
United States, Massachusetts, Brighton
Sep 11, 2025

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION:

The Global Digital Visual Merchandising Project Manager will lead cross-functional projects that support the global digital business. This role will align the Global Visual Merchandising team's strategies with Digital Product, UX and other cross-functional teams to coordinate and deliver key initiatives - driving seasonal Global DTC commercial moments and holistic site strategies into regional deliverables.

The ideal candidate will balance the creative and storytelling goals of visual merchandising with data-driven decision-making while managing multiple workstreams across global markets.

MAJOR ACCOUNTABILITIES:

  • Lead global project management for key digital visual merchandising initiatives, ensuring cross-functional alignment and timely delivery for seamless execution across regions.

  • Effectively communicate and document project plans, timelines and deliverables to insure transparency and alignment to business stakeholders and leadership.

  • Within the go-to-market process, align seasonal site experience requirements with Digital Product and UX teams to ensure required features are captured, prioritized and integrated into PI planning and roadmapping.

  • Leverage site KPIs, A/B testing and consumer journey insights to support digital experience opportunities.

  • Monitor progress, resolve risks or blockers, and optimize initiatives through data-driven decision-making.

  • Proactively identify opportunities to reduce manual work, improve efficiency, and deliver business value.

REQUIREMENTS FOR SUCCESS:

  • 5+ years of eCommerce, Project Management, Marketing, Merchandising and/or experience preferred.

  • MS Office suite proficiency; excellent Excel and PowerPoint skills

  • Proven experience using digital analytics tools to optimize website performance; proficiency with Google Analytics and ContentSquare, and Power BI experience strongly preferred.

  • Strong interpersonal and presentation skills as well as demonstrated experience in fact-based analysis; including the ability to present insights and recommendations to the team.

  • Pro-active and self-motivated work style with proven ability to collaborate broadly with flexible, positive attitude to get results within a cross-functional team.

  • Understanding of merchandising sales and margin objectives.

  • Passionate about the consumer with a strong interest in understanding and driving user behavior.

  • The ideal candidate possesses sharp attention to detail, end-to-end thinking, strong organizational and communications skills and cross functional team experience.

  • Strong marketplace and product trends experience is required.



Regular Associate Benefits

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks - opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs - that encourage our associates to grow personally as they develop professionally. You'll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword - it's part of our culture.

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced "Work from Anywhere" (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran, or any other protected status.

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