Group Manager, Demand Generation

Our mission is to create easy-to-use software to help local governments plan, budget and report better. ClearGov is a rapidly growing, venture-funded SaaS company that offers a complete planning, budgeting and financial reporting suite that enables local governments to plan, build, and present their financials more efficiently and effectively. We're a mission-driven company that envisions a world where modern software enables every local government to best serve and improve its community.

Our software is utilized nationwide by more than a thousand towns, cities, school districts, and other local agencies who are part of the ClearGov community, and we're adding more every day. We've been named to the "GovTech 100" for eight years running, and we're on BostInno's "50 On Fire" list, as well. ClearGov also earned a place on the Inc. 5000 list of America's Fastest Growing Companies for four consecutive years: 2021, 2022, 2023 and 2024.

The ClearGov team is a tight-knit group of talented folks who are passionate about our mission and committed to building a positive, productive company culture. We believe in a work-hard/play-hard environment, and every day, we strive to get better at our work, all while being considerate, trustworthy, and transparent in everything we do.

Core Values

• Be Clear: We strive to be open in all that we do because we believe that transparency is the foundation upon which all meaningful relationships are built.
• Be Trustworthy: We always act with integrity and keep our word because we believe that honest people are authentic, consistent, and dependable and that those traits form the cornerstone for success and well-being.
• Be Considerate: We are mindful about the impact that our comments and actions will have on others because we want to build a compassionate, inclusive environment that nurtures all individuals and communities.
• Be Positive: We believe that the first step in getting something done is believing that it can be done because we know that positive energy brings enthusiasm, excitement, and empowerment to the team.
• Be Better: We constantly ask ourselves, "How can we do this better?" because we know that our families, colleagues, investors, and customers depend on the results we deliver every day.
• Be Fierce: We seek to have bold conversations that interrogate reality and provoke learning to help us tackle our toughest challenges and enrich relationships.
• Be Fun: We value the lighter side of life because we believe that balance, laughter, and enjoying every moment fuel the soul.
  

We are seeking a strategic and results-driven Group Manager of Demand Generation to lead our efforts in driving pipeline and revenue growth. This role will oversee a team responsible for demand generation and events marketing, and will collaborate closely with peers in product marketing and marketing operations. The ideal candidate will have a strong background in B2B SaaS marketing, with a proven track record of developing and executing successful demand generation strategies.

• Manage and mentor a team of demand gen and field marketers responsible for developing and executing programs and campaigns that drive brand awareness and qualified pipeline for ClearGov across our solutions and target audiences
• Own end-to-end campaign strategy and multi-channel execution across email, webinars, events, digital ads, direct marketing, paid and organic social, SEO, our website and ABM strategies
• Develop strategies for cross-selling and educating existing customers to increase revenue and retention, in partnership with Sales and Customer Success teams
• Collaborate directly with ClearGov partners on joint marketing programs that drive pipeline and help achieve our GTM objectives
• Drive awareness and pipeline through national and regional industry events
• Manage budget planning, allocation; Track and analyze funnel performance across channels and programs; continuously optimize based on conversion and ROI
• Manage marketing programs calendar; collaborate across the team on launch plans, creative assets, and content
• Partner with Sales leadership, account executives and and sales development reps to align campaign strategy to pipeline goals, target accounts, and sales motions
• Collaborate with Product Marketing to ensure campaigns align with product launches, priority themes and messaging
• Foster a high-performance, data-driven culture rooted in testing, iteration, and innovation

• 8+ years of demand generation experiences in B2B or B2G, including at least 2-3 years of management experience
• Demonstrated success architecting and scaling demand generation programs that drive pipeline and revenue growth in high-growth environments
• Exceptional leadership, communication, collaboration, and project management skills.
• Deep expertise across multiple channels, including field events, digital media, email marketing, webinars, organic and paid social, content marketing, and ABM
• Proven success partnering tightly with Sales to exceed pipeline and bookings targets
• Excellent project management skills and attention to detail
• A strategic and analytical thinker who can distill complex marketing concepts and performance insights for an executive audience, and the sales team
• Strong knowledge of modern marketing tech stacks (e.g., Marketo, Salesforce)
• Passion for mentorship, continuous learning, innovation, and driving measurable outcomes
• A roll-up-your-sleeves, get stuff done approach to the day-to-day

• Self-motivated, self-starter with a zeal to win
• Great communicator; strong oral and written skills
• Ability to think creatively and innovatively
• Hands-on problem solver who enjoys cracking difficult nuts
• Quick study - able to pick up and apply new concepts in a hurry
• Track record of achievement
• Enjoys working on and helping to build outstanding teams
• Demonstrates an entrepreneurial spirit and gets stuff done
• A sense of humor and don't take themselves too seriously

• Flexible, remote work
• Chance to make a meaningful impact on government and school district transparency and accountability
• Opportunity to work in a fast-paced, fun, and collaborative environment
• Competitive salary and benefits package (see below)
• Professional growth opportunities

• In the spirit of transparency, we are excited to share the base salary for this position is $155,000 - $180,000 exclusive of fringe benefits or potential bonuses. If you are hired at ClearGov, your final base salary compensation will be determined by factors such as skills, interview performance, education and/or experience. In addition to those factors, we believe in the importance of pay equity and consider internal equity of our current team members as a part of any final offer. Please keep in mind that the range mentioned above is the full base salary for the role. Hiring beyond the base range would not be typical in order to allow for future & continued salary growth. We also offer a generous compensation and benefits package (more information on benefits listed below).

• Competitive Salary
• Equity Package
• Quality Medical, Dental, and Vision Insurance Plans
• Flexible Spending Account
• Dependent Care Flexible Spending Account
• Short and Long Term Disability Insurance
• Life Insurance
• 401K Plan with Match
• Flexible Personal Time Off Policy
• 3 Floating Holidays (in addition to 10 Holidays Observed)
• 2 Volunteer Days Off
• Parental Leave
• Employee Referral Bonus
• Annual All Hands In-Person Event

• Interested candidates should apply here: https://cleargov.applytojob.com/apply/xETYiSyPw7/Group-Manager-Demand-Generation
• ClearGov is an equal opportunity employer and values diversity in the workplace. We encourage individuals of all backgrounds to apply.

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ClearGov is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, gender identity and expressions, national origin, disability, genetic information, pregnancy, veteran status, age, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. ClearGov makes hiring decisions based solely on qualifications, merit, and business needs at the time.

At ClearGov, we believe in the value of diversity, and we know that diverse perspectives will help us build a stronger team to accomplish our shared mission to help local governments work better.