Manager, E-Commerce

Your Role

The Digital Enterprise Growth team is looking for an experienced E-Commerce Manager to drive membership growth and financial performance through our billion dollar digital health insurance sales channels. The Digital Enterprise Growth's Digital Sales team oversees the strategy, design, and operations for Blue Shield's digital experiences focused on marketing and selling our health insurance products through B2B and B2C channels. The E-Commerce Manager will report to the Director of Digital Sales. In this role, you will collaborate with business and technology partners, manage a team of product management professionals, and be responsible for the strategy and execution for key acquisition websites. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning.

Your Knowledge and Experience

• Requires a bachelor in Business, Finance, Economics, Public Health, Information Technology, or related field
• Requires at least 7 years of prior relevant experience, including 3 years of management experience gained as a team leader, supervisor, or project/program manager
• Requires experience using user analytics tools such as Adobe Customer Journey or other similar tools for the tracking, reporting, and funnel optimization of digital end user journeys required
• Requires experience with A/B testing and User Testing as a regular practice
• Requires experience managing full-time employees and supporting their product management education and career development
• Requires experience supporting integrated omni-channel marketing campaigns with built in measurability and financial performance goals
• Experience with health plan organization or related environment such as insurance, financial services, or other complex consumer product areas, strongly preferred
• Experience with Adobe Experience Manager, Target, and Customer Journey Analytics including A/B testing and funnel performance management, strongly preferred

Pay Range:

The pay range for this role is: $ 118800.00 to $ 178200.00 for California.

Note:

Please note that this range represents the pay range for this and many other positions at Blue Shield that fall into this pay grade. Blue Shield salaries are based on a variety of factors, including the candidate's experience, location (California, Bay area, or outside California), and current employee salaries for similar roles.